Email marketing is a direct marketing channel that lets businesses share new products, sales, and updates with customers on their contact list. Its high ROI makes it crucial to most businesses’ overall inbound strategy.
Amid the COVID-19 crisis, the global market for Email Marketing estimated at US$7.5 Billion in the year 2020, is projected to reach a revised size of US$17.9 Billion by 2027, growing at a CAGR of 13.3% over the period 2020-2027. Email marketing is a game changer for businesses of all sizes. I mean, it\’s no surprise …
Softer selling to educate your audience on the value of your brand or to keep them engaged between purchases is called Email Marketing.When you want to grow your brand or sell your stuff, email marketing is one of the most popular and effective tools around for marketing campaigns. So, as you can feel how important …
Intro Despite the shifting marketing landscape Email Marketing hasn’t been fazed out of the toolkit of marketers, to make the email marketing more understandable and working with the tools, we are providing the list of enterprise email marketing tools. If anything it has grown to establish itself to become an impotent channel to nurture leads. …
Intro A successful marketing strategy shouldn’t remain confined to a certain channel. It should have a broader aim with multiple KPIs to satisfy, and it is only possible when the strategy is well thought off. Unfortunately In 2022 having a perfect – I don’t think perfect marketing strategies can even exist but for the sake …
What Domain Reputation Means In Email Marketing: Comprehensive Guide – 2022 Read More »
Intro A time in human history that could be regarded for its abundance of information flow. It is ironic to be on receiving end of irrelevant or spam data. Where is the good stuff? Every day hundreds of inboxes are fed with thousands of messages that quite honestly don’t add any value. And who is …
Email Marketing: What and Why IP Reputation Matters? Read More »
Intro Getting in touch with people from afar through written text isn’t a 21st-century invention. It has been in the cycle for eons now, in medieval times it was the main form of communication between armies, by the advent of the 20th century through the military application it had been long turned into dusk, the …
What Is Email Marketing In 2022? How Does It Work? Read More »
Intro Despite the recent technological advancement that has led to the rapid surge of artificial intelligence and other alike innovations. We are still plagued by the problem that has been leaching off us for decades now: Data Infringement. And Email Marketing suffers from it. I know it might be surprising to you but even in …
Intro The world of marketing can be a confusing place for many. With shifting rules and flexible strategies, finding solace in uncertainty is indeed difficult. However, I wouldn\’t shy away from declaring its shuffling block a learning curve. While it is true to an extent there lies no true answer and every plan, strategy and …
How Email Marketing Can Help Your Inbound Campaigns Read More »
Intro: If you are a newbie Email Marketer who has just entered the industry it might be feeling a lot to go through each aspect of it. I understand. I remember the time when I started my journey, of course, it hasn’t ended for me either. It can be overwhelming. CTR. Open Rate. IP Reputation. …
What Is Email Deliverability & How It Influences Email Marketing Read More »
